Cookie Policy

Last updated: June, 1, 2025

This Cookie Policy explains how SWOTBee ("we", "us", or "our") uses cookies and similar technologies to recognize you when you visit our website. It explains what these technologies are, why we use them, and your rights to control our use of them.

1. What Are Cookies?

Cookies are small data files placed on your computer or mobile device when you visit a website. They are widely used to make websites work, improve efficiency, and provide reporting information.

• First-party cookies: Set by SWOTBee and used to operate our website and services.
• Third-party cookies: Set by parties other than SWOTBee (e.g., analytics, advertising) to enable features or functionality provided through the website.

2. Why Do We Use Cookies?

• Essential cookies: Required for technical reasons to operate our website and provide you with services.
• Analytics and customization cookies: Help us understand how our website is being used, assess the effectiveness of marketing campaigns, and customize your experience.
• Advertising cookies: Used by third parties to deliver relevant advertisements and measure their effectiveness.
• Unclassified cookies: Cookies that are in the process of being categorized with their providers.

3. Types of Cookies We Use

Name	Purpose	Provider	Type	Expires
NID	Set by Google to assign a unique user ID and remember user preferences.	.google.com	server_cookie	6 months
__gsas	Unclassified (currently being categorized).	.swotbee.com	http_cookie	1 year 24 days

Please note: The specific cookies used may change depending on the features and services you access.

4. How Can I Control Cookies?

• You have the right to decide whether to accept or reject cookies. You can set your cookie preferences using our Cookie Consent Manager, found in the notification banner and on our website.
• Essential cookies cannot be rejected as they are strictly necessary for the website to function.
• You may also set or amend your web browser controls to accept or refuse cookies. For more information, visit your browser's help menu.

Learn how to manage cookies in popular browsers:

• Chrome
• Internet Explorer
• Firefox
• Safari
• Edge
• Opera

Most advertising networks also offer an option to opt out of targeted advertising. For more, visit the Digital Advertising Alliance, Digital Advertising Alliance of Canada, or the European Interactive Digital Advertising Alliance.

5. Other Tracking Technologies

We may use technologies similar to cookies, such as web beacons (tracking pixels or clear gifs), to recognize users, monitor traffic patterns, and assess the effectiveness of email marketing campaigns. These technologies often rely on cookies to function; declining cookies may impair their operation.

6. Flash Cookies or Local Shared Objects

Some website features may use “Flash Cookies” (Local Shared Objects) to collect and store information. You can manage Flash Cookies via your Flash player settings. Restricting Flash Cookies may affect certain site functionalities.

7. Targeted Advertising

Third parties may use cookies to serve advertising through our website. These cookies help deliver relevant ads and measure their effectiveness. The information collected does not directly identify you unless you provide it.

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. Please revisit this page regularly to stay informed. The date at the top indicates when it was last updated.

9. Contact Us

If you have any questions about our use of cookies or other technologies, please contact us at:

Email: support@swotbee.com

SWOTBee

Headquarters: Chennai, Tamil Nadu, India